Consumer

Domestic consumers have become far more design conscious. The first 30 seconds of a consumers' attention is focused on the look of a product, they judge how the aesthetics appeal to them. If this is enhanced by the recognition of a strong brand, pronouncing quality, reliability and value for money, then functionality in scrutinised – is it easy to use? Is it really suited to its purpose? Then follows the cost comparison with competitors' products. That is the vital moment!

LA understand the factors that influence consumer purchasing decisions and take these into account when designing new products, redesigning existing products or creating range extensions and product identities.

With over 30 years experience, LA are ideal partners for those looking for fresh ideas, mechanical competence and business driven product development.

For a discussion or full presentation on LA Design’s product development capability, telephone Leslie Stokes on +44 (0) 1442 862631 or e-mail Les@la-design.co.uk